Your public engagement partner

 
 
 
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About Us

ETC, Inc. is a sustainability-focused communications and public relations firm. We have served the public relations and community engagement needs of local government, public utilities and business for nearly 30 years. Established in 1994, the company has offices in Toledo, Cincinnati and Cleveland Ohio. Our staff of nine includes public relations professionals, graphic designers, a photographer and administrative personnel who provide the wide range of public outreach support your projects will need.

ETC blends traditional public relations and communication skills with a fundamental understanding of sustainability and large infrastructure projects to deliver effective, unique community relations plans and public outreach strategies that have been proven to drive awareness.

Our professional services include community impact assessments, strategic communication plans, public meeting facilitation and preparation of collateral materials (fact sheets, slide decks, signage, banners), graphic design, survey research, key message development, communication plan implementation and evaluation, website development, media relations, project hotline and email support and more.

 

Key Staff

 
 

Bethany Dale, APR
President

Kate Jeffries
Community Relations Manager

Adam Fiore
Communication Associate

Sally Thelen
Public Engagement Strategist

Team Members

Pat Esposito
Christi Paoletti

 

Capabilities

We specialize in helping build and strengthen client relationships with their customers and community. Here are just some of the services we offer:

 
 

Community Relations Plans / Community Impact Assessments

  • Stakeholder and community resource identification and research

  • Historic research

  • Research of active and/or planned projects in surrounding area

  • Long-term and short-term community impact evaluation

  • Impact mitigation recommendations

  • Technical writing

  • Photography

  • Website design

Stakeholder Outreach and Customer Service

  • Public involvement liaison

  • Fact sheets, brochures, booklets, and annual reports

  • Post cards, letters, and other mailers

  • Infographics

  • Copy and graphics for websites, blog posts, and newsletters

  • Dedicated hotlines and emails

  • Access agreements

  • Public opinion surveys and focus groups

  • Video scripts

  • Door-to-door visits and door hangers

 
 

Public Meetings

  • Meeting planning and coordination

  • Talking points

  • PowerPoint presentations

  • Mailing lists

  • Letters and fact sheets

  • Banner stands, posters, enlarged maps, and other displays

  • Virtual public meeting planning

PR Strategy and Plan Development

  • Public education campaigns

  • Public opinion research (focus groups, stakeholder interviews, surveys)

  • Message development

  • Talking points

  • Plan implementation

  • Evaluation

 
 

Media Relations

  • Press releases

  • Holding statements

  • Interview preparation

  • Media coverage tracking

Crisis and Issue Management

  • Major utility projects, including pipeline and tunnel construction and water and waste water management

  • Projects involving specific environmental issues such as groundwater contamination, air emissions, and nuisance odors

 
 

We have communication experience in the following areas:

 
 

Energy Operations

  • Natural gas

  • Electric

  • Coal-fired power generation

Industrial / Former Manufactured Gas Plant (MGP) Operations

  • Consent decrees

  • Legacy issues

  • Environmental investigations

  • Groundwater contamination

  • Vapor intrusion

  • Odors

  • Air emissions

  • Soil contamination

  • Remediation

Sewer Systems

  • Consent decrees

  • Combined sewer overflows (CSOs)

  • Sanitary sewer overflows (SSOs)

  • Tunnel construction

  • Collection systems

  • Wastewater treatment plants

  • Green infrastructure (GI)

  • Chemically enhanced high-rate treatment facilities

Municipal Water Systems

  • Consumer Confidence Reports (CCRs)

  • Water main replacement

  • Water main rehabilitation

  • Treatment

  • Source water protection programs

  • PFAS public education

 
 
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Work Samples

Our capable team delivers four R’s with each project:  We invest time in building RELATIONSHIPS with our clients to provide an approach tailored to the individual needs and challenges they are facing. Our RELIABILITY provides work they can trust while our RESPONSIVENESS provides it in a timely manner. All this leads to achieving RESULTS that transform us from just another PR firm to a long-term partner our clients continue to come back to for their communication needs.

 
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CLIENT: Cuyahoga County

PROJECTS: Cuyahoga County Plastic Bag Ban Campaign

DELIVERABLES:

  • Logo design

  • Communication strategy

  • Research – local shopper surveys and national surveys with cities and counties that have similar bans in place

  • Retailer Roundtable events

  • Graphic design and copywriting for fact sheet and other tool kit items

  • Press conference planning

  • PowerPoint Presentations

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CLIENT: Duke Energy

PROJECT: Duke Energy Natural Gas Pipeline Infrastructure Projects

DELIVERABLES:

  • Strategic communication planning and consulting for multiple natural gas pipeline infrastructure projects

  • Dedicated hotline and email customer service

  • Public comment database

  • Public meeting planning (in-person and virtual)

  • Graphic design and copywriting for project fact sheet, brochures, infographics, and 40-page Q&A booklet

  • Research of active and/or planned projects in surrounding area

  • Photography

CLIENT: Columbia Gas

PROJECT: MGP Site Remediation Projects

DELIVERABLES:

  • Stakeholder and community resource identification and research

  • Stakeholder engagement

  • Mailing lists

  • Letters and fact sheets

  • Access agreements

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CLIENT: Greene County Sanitary Engineering Department

PROJECT: Consumer Confidence Report and Newsletters

DELIVERABLES:

  • Graphic design

  • Copywriting

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CLIENT: The Quilter’s Studio of Loveland

PROJECTS: Company Branding

DELIVERABLES:

  • Photography

  • Brochure redesign

  • Business card

  • Website design

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CLIENT: City of Piqua

PROJECT: Source Water/Stormwater Education Program

DELIVERABLES: 

  • Project fact sheets about agricultural runoff, urban runoff, and voluntary stream buffer program

  • PowerPoint presentation

Contact Us

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Cincinnati Office

600 West Loveland Ave., Suite 3A
Loveland, OH 45140
513-772-7903

Cleveland Office

6100 Oak Tree Blvd., Suite 200
Independence, OH 44131
440-799-6658

Toledo Office

2507 Edgehill Road
Toledo, OH 43615
513-886-1901

 

For more information, contact Bethany Dale at bethany.dale@etc-online.com.

 

ETC is WBE certified with the City of Cincinnati, City of Toledo, and Northeast Ohio Regional Sewer District, and SBE certified by the Northeast Ohio Regional Sewer District.
We are also a member of Green Umbrella.

 
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